If economies of scale are high, customer switching costs are high, capital requirements are high, etc., then what conclusion can you draw for industry profitability?Single choice

A

A. It will be low because expenditures in such areas raise costs.

B

B. It will be high because those expenditures reduce competition and allow higher prices.

C

C. It will depend on the business cycle stage.

D

D. Each of these creates substitutes which will reduce the price.

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